Grayscale’s Latest Action Excites XRP Army

Grayscale has introduced a series of promotional installations across New York City to present the components of its newly launched multi-asset exchange-traded fund, the CoinDesk Crypto 5 ETF (GDLC). Among the featured assets is XRP, which the firm describes as having real-world utility made tangible, underscoring its importance within the ETF’s structure and the broader digital asset market. The installations accompany the growing attention surrounding the GDLC fund, which went live in September 2025 and offers regulated exposure to several major cryptocurrencies. XRP’s presence in the campaign reflects its position as one of the fund’s key holdings. Presentation of the GDLC Components Grayscale announced the initiative through an update on X, noting that it was bringing the digital assets represented in GDLC into public spaces. Large-format displays have been placed at various locations around New York City, each corresponding to one of the five assets included in the ETF. We...

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